Case Study: Lubbock Concrete Coating
Lubbock Concrete Coating
Concrete Coatings
Services provided:
- Paid Ads
- CRM & Automation Setup
- Ongoing Strategy and Optimization
Core Outcome
Doubled revenue, daily quality leads, and strong cash flow growth
Video Testimonial
Watch Robert Hernandez, owner of Lubbock Concrete Coating, share how Nelly IS Marketing helped them double revenue, increase lead quality, and build a stronger business foundation.
Challenge
Lubbock Concrete Coating had been in business for several years but struggled with inconsistent digital marketing results. Some months, they received only five to ten leads, many of which were not serious buyers. This made it difficult to keep crews busy, manage cash flow, and confidently plan for growth.
Solution
Nelly IS Marketing implemented a complete lead generation system designed to drive daily inbound leads. Paid ad campaigns were launched and optimized to attract higher-quality prospects. A CRM was set up to track every lead and improve follow-up. Weekly strategy support and mastermind sessions helped refine sales conversations, improve decision-making, and create better operational clarity across the business.
Results
- Daily flow of high-quality leads
- 71 leads generated with a total project value of $262,000 on month 1
- 26.76% closing rate
- Revenue doubled in less than two months
- $96,000 in sales recorded on first month
- Strong cash flow with continued growth momentum
What These Results Mean for You
When your marketing generates consistent, high-quality leads, everything changes. Nelly IS Marketing helps contractors build predictable lead systems that support real growth, stronger cash flow, and better decision making.
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